Technology today allows you to shop from the comfort of your own home. No matter how big or small your desired product is, you can generally comparison shop for and purchase it from the comfort of your nice office chair. Online shopping has made shopping not only easier, but much more efficient. It’s now possible to browse several different stores or carriers of a product and compare prices in a fraction of the time it would take to physically visit each of the stores. There are even websites that help you comparison shop. Sometimes bigger purchases require that the customer have a trial or see a demo. It often takes weeks for a customer to receive a product to test out. Does it have to be this way?
Imagine going into a store to buy a new state-of-the-art plasma TV to watch the big game that Saturday. As you walk in to talk to someone about making this big purchase, you see a sign on the customer service desk that says, “Back in 42 hours, thanks for your patience!” Chances are that upon reading this message you would be anything but patient. Can you imagine how frustrating it would be to not have someone respond to your simple questions about one of their products? You already have an interest to buy, but the seller seems to have little interest to sell.
This is an example that correlates directly to the world of sales. In fact, a study done by InsideSales.com found that on average, businesses take 42 hours to respond to new leads. Why would anyone let such hot leads slip right through their fingertips. Another study found that contacting a new lead within 5 minutes instead of within 30 minutes increases qualification rates by 21 times. Calling immediately is important, but how do you contact leads that quickly? Is it humanly possible?
It may not be humanly possible, but it’s certainly doable with the help of the hosted CRM and Powerdialer software from InsideSales.com. The special dialer puts the newest leads at the very top of the line so the sales reps can be talking with them in a matter of minutes. Imagine how impressed someone would be to fill out a web form and then receive a call a mere five minutes later. Their impression of you as a company is bound to skyrocket right then and there. So if the results are so desirable, what’s holding you back? Get on track and try out the PowerDialer and hosted CRM free for 10 days. Responding quicky to your leads will help you get back on the top of your game and at the head of your industry.